Start with the service and the area

Your customer searches for a job in a place or a specific situation: lighting installation, repainting a home or bespoke carpentry. We identify the work you actually offer and the areas you can serve. We do not publish fictional addresses or dozens of pages that only change the town name.

Your website and Business Profile should agree

We review business name, contact information, services, hours and service areas. A Google Business Profile requires eligibility; an online-only brand should not register a fictional office. Photos and reviews should reflect real activity and experiences.

What we check technically

Googlebot access, indexable pages, internal links, canonical URLs and language versions. We check whether customers can read the offer on a phone and send their enquiry. We add structured data that matches visible information without creating an artificial rating.

How we assess progress

With access, we compare Search Console queries and pages, valid enquiries and their sources. We separate branded searches from service searches. Searcher location and competition affect the results; we do not promise a position or a fixed timeline.

Sources

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